5 Awesome Digital Marketing Strategies for Niche Businesses

While the internet has changed marketing for businesses of every shape and size, perhaps one of the most transformed over the past couple of decades…

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6 Critical Questions to Ask Before Hiring a Digital Marketing Agency

A strong business relationship, like a strong marriage, requires a lot of give and take. Your agency needs to have the knowledge, expertise, and moxie…

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How To Market Your Business on Instagram – A Complete Guide

At only six years young, Instagram has exploded as not only a social media platform, but also as a versatile tool for marketers. It currently…

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shAMA: Ask Me Anything: How to Amplify Your Social Media Results

In this week’s shAMA: Ask Me Anything, Shama shares tips on how to optimize your email marketing, get your employees to engage more on social…

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Published on 10th Nov, 2015 in Marketing

Shama TV: Is Social Media Fake?

Shama TV: Is Social Media Fake?

Another week, another Shama TV post! This week, Shama discusses the recent controversy of Australian Instagram model Essena O’Neil, who’s come out strongly against social…

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Published on 18th Sep, 2015 in Marketing

How to Use Quora to Help Your Business

How to Use Quora to Help Your Business

Websites that allow you to pose questions to the internet at large have to be one of the both best and worst things web developers have given us. You can post the silliest, most random question—“What should I have for dinner tonight?”—and you’re bound to get a slew of answers, plus start an argument about the advantages of pizza with mushrooms versus pizza with spinach.

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4 Ways that BuzzSumo Improves Your Digital Marketing Efforts

As digital marketers, we are constantly trying to keep up with all the things technology is making available to us. Thanks to many different applications and software, we’re able to increase our marketing efforts when strategizing for a client. One tool we’re really loving here at Marketing Zen is BuzzSumo. Whether your focus is social media, content, search engine optimization, or outreach, there is a ton of data and metrics you can get from the site to incorporate into your marketing strategies. Today we’re going to show you 4 of the ways that BuzzSumo can make your marketing team better.

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Using Contests and Sweepstakes to Increase Social Media Engagement: 8 Ways to Prepare an Awesome Campaign

Working in Digital PR and Marketing, we’re constantly looking for ways to engage our audience and connect with our customers. We do this by combining…

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4 Essential Last-Minute Online Marketing Tips For Father’s Day

Wait, what?! It’s almost Father’s Day?! Poor dads. Every year Mother’s Day gets all the press – the sappy commercials, the springtime brunches and flowery…

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Breaking Silos: The Real Secret to Online Marketing Success

Here at Marketing Zen, we operate in our virtual offices all over the United States, and all over the world. Not being in an office…

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