Influencer Marketing, Outreach, Digital PR: What’s the Difference?

Digital marketing is a constantly evolving field. Years ago, all you needed was a website, and maybe a blog. Then along came social media. Today,…

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5 Secrets the Pros Use to Win Over Influencers

Ever been on a blind date? They’re not exactly the most comfortable of experiences, right? There you are with some complete stranger, awkwardly making small…

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MZ Featured SEO/Outreach Marketing Intern: Aliza Unterberg

Here at Marketing Zen, we’re pretty much obsessed – we eat, breathe, and sleep online marketing, and absolutely love what we do! So it’s only…

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MZ Featured SEO/Outreach Marketing Intern: Benjamin Trahan

Here at Marketing Zen, we’re pretty much obsessed – we eat, breathe, and sleep online marketing, and absolutely love what we do! So it’s only…

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Okay, you’ve got a blog. And you publish amazing content on that blog. You keep it fresh by posting two or three times a week,…

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13 Tips For Writing an Effective Outreach Email

We’ve talked before about the growing importance of outreach in the world of online marketing – promoting your own blog or business website by guest…

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