Diversity is Vital in the World of Information Technology

Information technology is a broad term, covering everything from computer hardware to ecommerce. And because it includes such a wide range of businesses and technologies, all interconnected in some form or fashion, the IT community is a vibrant, flourishing entity. Far from being a unified, cohesive whole, however, it thrives precisely because of the diversity represented within its ranks. Diverse viewpoints are vital to a thriving business community. When professionals with differing perspectives on the issues of the day have the opportunity to share their ideas and opinions with one another, incredible syntheses can result. That’s why we were thrilled to have the opportunity to send one of our own to represent Marketing Zen at the HITEC Leadership Summit in Palo Alto, California last month. HITEC, the Hispanic Information Technology Executive Council, is a global organization comprised of successful business executives from every area of information technology. Its mission is to promote professional growth for its members and to increase Hispanic leadership in the realm of IT by mentoring the next generation. Members of the HITEC Board of Directors include such notable figures as the CIO of AT&T, the CIO of Hewlett-Packard, the CTO of Lockheed Martin, and the CIO…

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