Facebook for Businesses

  • Facebook Marketing: 6 Steps to Facebook Marketing Success

    Transcription of “Facebook Marketing: 6 Steps to Facebook Marketing Success” Shama: Hi, I’m Shama Kabani, CEO of the Marketing Zen Group, and the number one question that I get and the team gets here is Facebook marketing related.  How do we engage people on Facebook?  What’s the best way to get our business out there to people and so Facebook tends to be a big question mark for a lot of folks out there and perhaps even yourself.  Today we’ll talk about Facebook marketing.  There are six things that you should be doing if you are engaging and participating in Facebook marketing and this is my list to try to make it easy for you as possible. The number one is design.  A lot of people overlook the importance of the Facebook timelines, the cover timelines that they have.  While Facebook gives a lot of importance to the visual aspect, and so if you can get your brand across in a visually appealing manner and it doesn’t matter if you’re B to B, doesn’t matter if you’re professional services.  Remember you are trying to design to be able to reach out to your brand audience.  Whatever will resonate with them…

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  • Tips For Using Facebook As A Successful Marketing Tool

    Essential marketing tips that will ensure a successful Facebook campaign. It is no major secret that many businesses are now taking to Facebook to market their company and connect with new consumers. After all, there are more than 900 million people on Facebook who are liking, subscribing, posting or sharing information with their friends and family on a regular basis. Given this major statistic, it only makes sense that many businesses are flocking to the site in order to increase their customer base and build a lasting relationship with the ones they already have. However, what many companies do not realize is that simply registering on Facebook is not enough  to reach your business objectives. There is an actual science behind the art of social media marketing and there are many different resources and tricks that marketers can utilize in order to become more successful with their online marketing efforts. If you are looking to amplify your Facebook marketing efforts in order to build up your company’s fan base and stay connected with your consumers on a day-to-day basis, then you first need to understand the best ways for reaching your business goals in the most successful, effective ways possible….

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