4 Secret Facebook Advertising Features You Didn’t Know Existed

Did you know 92% of marketers take advantage of Facebook advertising? Facebook advertising is not going away; in fact, it’s only becoming more powerful. The…

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Facebook Marketing Gold: New Call-to-Action Buttons For Ads and Posts

Well, that was nice! Facebook may have lessened online marketers’ organic reach by changing their algorithm, but they’ve given us a nice little treat to…

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How To Achieve Facebook Marketing Success In Spite Of The Changes

Well, it’s a new year, and it looks like 2014 may just be ushering in a new era in Facebook marketing, as well. Businesses –…

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The Bottom Line on What Facebook Partner Categories Mean for the Little Guys

When Facebook launched its new ad-targeting solution Facebook Partner Categories a few weeks ago, we’re pretty sure we heard a loud, collective, “Wooooohoooo” from every…

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Calls to Action Now Allowed on Facebook Page Cover Images

The 17th December version of Facebook’s Pages Terms previously prevented any kind of marketing in the cover image, and text was not allowed to comprise…

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Facebook’s Custom Audience Ads – And What They Mean for You

With a user base that includes hundreds of millions of active and highly engaged members, Facebook has established itself as an excellent way for brands…

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Facebook Ads got you down? Frazzled? Some other negative adjective that you don’t want to be? Fret no more. Split testing The best method for…

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It seems like every day we wake up, Facebook has implemented a new policy or added a new dimension overnight. With almost 500 million users,…

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