The Ultimate Guide to Digital Marketing for Product-Based Businesses

In the olden days of marketing – like, 20 years ago – designing a marketing plan for your product-based business was pretty straightforward. Mostly, you…

Continue reading

5 Awesome Digital Marketing Strategies for Niche Businesses

While the internet has changed marketing for businesses of every shape and size, perhaps one of the most transformed over the past couple of decades…

Continue reading

6 Critical Questions to Ask Before Hiring a Digital Marketing Agency

A strong business relationship, like a strong marriage, requires a lot of give and take. Your agency needs to have the knowledge, expertise, and moxie…

Continue reading

Winning the Hashtag Wars: How to Use Hashtags to Increase Your Reach and Strengthen Your Brand

Hashtags can have a huge effect on your content and, therefore, your brand. How can you use them strategically to strengthen that brand and increase..

Continue reading

Our Top 5 Favorite Influencer Marketing Campaigns

Influencer marketing: do it right, and it can help your brand reach new audiences, increase demand, and gain a devoted following. Do it wrong, and…

Continue reading

How Do You Find the Right Influencer for Your Brand?

You know how you have that one friend who always gives you amazing movie recommendations? If he says you should see this new movie, you…

Continue reading

The 12 Days of Christmas Day 3: The Importance of Email Marketing

It’s day three of the Shama TV 12 Days of Christmas contest! Have you subscribed to the Shama TV channel yet? If you haven’t, make…

Continue reading

MZ announces the 12 Days of Christmas Contest!

Happy December, everyone! At MZ, we’re excited about the upcoming holidays, and we want to share some of our holiday spirit with you. So starting…

Continue reading

The 5 Best Digital Marketing Campaigns of All Time

It’s hard work, nowadays, for a digital marketing campaign to be considered truly iconic. In the early days of the internet, a successful digital marketing…

Continue reading

Why Integrating Traditional and Digital Marketing is a No-Brainer

The digital age has given us so many things: better ways to stay in touch with loved ones, new ways to market and advertise, a…

Continue reading