How To Increase Your Company’s Blog Traffic by 2587%

Okay, okay, we know. 2587%?! Where on earth did that number come from? And how in the world can it be possible to boost blog…

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How to Brainstorm Content: 6 Tips to Catalyze Ideas

Are you a content writer? If you are, then, we’re offering you a high-five, up top! Why? Because writing content is hard work. Beyond that,…

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4 Basic Rules for Approaching Influencers

You’ve probably heard the word “Influencer” floating around the web lately. Yes, now those we follow and learn from have a name. While these influencers…

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Influencing Influencers – What Seed Content Can Do For You

Top of mind for most marketing directors is the eternal quest to create relationships with influencers. Capturing their attention, forging a relationship, fostering good will…

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8 Ways To Ruin Your Branded Content

Brand content is among the most useful online marketing tools. A recent study by Online Publishers Association revealed that “web sites featuring branded content outscored…

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A Blog’s Not Just a Blog: The Evolution of Content Marketing

It’s a question just about everyone gets on a regular basis: What do you do? And as someone who ghostwrites client blogs for a living,…

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How To Successfully Market Music Online

Today we’re excited to have the opportunity to share a blog post written by one of Marketing Zen’s content marketing interns, Matthew McFarlane. Matthew is an…

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Yankee Google: A 4th of July Tribute to Online Marketing

Sing the following to the tune of Yankee Doodle. And yes, that song will now be stuck in your head for the next week. You’re…

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MZ Featured Content Marketing Intern: Matthew McFarlane

Here at Marketing Zen, we’re pretty much obsessed – we eat, breathe, and sleep online marketing, and absolutely love what we do! So it’s only…

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9 Essential Elements of an Effective Blog

So, you want to write the perfect blog post. A blog post that attracts clicks, likes, and shares. A blog post that gets read all…

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