Published on 20th Jan, 2012 in Online Marketing
How to Continue Your Online Marketing Education
Read relevant blogs.Since you’re reading this blog post right now, you’re already on the right track to keeping up with marketing trends. For those who are serious about continuing their marketing education, it’s essential to stay organized. Once you’ve found more than one or two blogs you want to keep up with, you may want to subscribe via email or RSS feed – for example, using Google Reader.
Follow influential Tweeps.You may find that many of your favorite marketing bloggers are also using Twitter to exchange ideas and engage in conversations about the constantly evolving nature of online marketing. Although these Tweets are much shorter and simpler than the thoughts laid out in a blog post, they are often posted much more frequently and allow for more one-on-one interaction. If you don’t know where to start, try following:
- Your favorite companies – a Twitter handle should be easy to find on their official websites
- Influential people from those companies – a simple Twitter search can help you find them
- Accounts that influence those people and companies (simply see who they follow and retweet)
- Our CEO Shama Kabani, @Shama on Twitter