4 Ways that BuzzSumo Improves Your Digital Marketing Efforts

As digital marketers, we are constantly trying to keep up with all the things technology is making available to us. Thanks to many different applications and software, we’re able to increase our marketing efforts when strategizing for a client. One tool we’re really loving here at Marketing Zen is BuzzSumo. Whether your focus is social media, content, search engine optimization, or outreach, there is a ton of data and metrics you can get from the site to incorporate into your marketing strategies. Today we’re going to show you 4 of the ways that BuzzSumo can make your marketing team better.

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Who is Your Customer? Your Guide to Creating the Perfect Customer Profile

We recently talked about how important it is that the content, social media, and search teams at a marketing company work together. But where can…

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4 Essential Last-Minute Online Marketing Tips For Father’s Day

Wait, what?! It’s almost Father’s Day?! Poor dads. Every year Mother’s Day gets all the press – the sappy commercials, the springtime brunches and flowery…

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Breaking Silos: The Real Secret to Online Marketing Success

Here at Marketing Zen, we operate in our virtual offices all over the United States, and all over the world. Not being in an office…

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Zen and the Art of Website Maintenance

We’ve built a lot of websites for clients over the years here at Marketing Zen, and in the process, we’ve learned a few things about…

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3 Quirky Online Marketing Tips My Plumber Taught Me

It happened in the shower. I was singing my heart out when I decided to turn the hot water up just a tad. Bad idea….

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Go Ahead, Be A Show-Off: 7 Steps to Establishing Expertise on Quora

If you’ve read our blog for very long, then you’ll know that one of the most important elements of online marketing that we advocate is…

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3 Ways Aristotle Can Tweak Your Content And Beef Up Your Brand

Drama, olive oil, democracy – just a few of the things the ancient Greeks gave us. While they helped to lay the foundations of European…

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Everything You Ever Wanted to Know About Using Color in Marketing

It’s something that’s so elementary to any image that we sometimes don’t think much about it. And yet it’s also one of the most important…

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B2B Digital Marketing Shocker: The New Way Businesses Shop Online

It’s common knowledge that the way consumers shop has been dramatically changed by the internet. The ability to research products and services online, comparison shop…

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