Ask Shama: An Alternative to Twitter?

Want to stay connected with your colleagues online, but don’t want the world to see? Our resident marketing expert Shama Kabani has some ideas about alternatives to Twitter.


Editor’s note: The marriage of technology and communication has been a boon to savvy entrepreneurs. But it’s also a huge challenge for those who aren’t sure how to navigate through social networks. To help, Dallas-based entrepreneur and tech expert Shama Kabani is answering your questions. Email her at or check out more of her advice at her online marketing company or on video.

Dear Shama,

We have a real estate company of about 50 people, and the majority are surprisingly tech savvy. I was wondering if there is anything out there that we can use to stay connected online? I know there is always email, but if I have an announcement or read an article, how can I share with the entire team? Email seems way too tedious, and project management software doesn’t really seem to fit our needs.

Technically, we could use Twitter, but that seems too public. I want something just for us. What are our options? Is there anything out there that we can use to connect with the internal team in a social-media-savvy way?

—Barry, CEO of a Real Estate Company in Cincinnati, Ohio

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