VP, Social Media and Influencer Marketing

Francisco is the lead digital relationship builder at Marketing Zen. He attracts attention to our clients’ products and services, thus moving strangers into devoted consumers through great content. It is key to keep consumers engaged and informed until they are ready to make a purchasing decision, and Francisco has the tools and the zen master wit to do so. He attracts, informs, connects and adds value to our clients’ real and potential customers. With his knowledge and passion for digital marketing as a whole, he always ensures that the social amplification of our clients’ great products and services are top-notch from start to finish.

Francisco Martinez

What is your favorite social media platform, and why?

Twitter. It allows you to jump into conversations without being perceived as spammy. Twitter is like a cocktail party, and facilitates speedy back and forth conversations in written form unlike any other social platform. Lastly, Twitter advanced search function allows you to do what matters most in social – listen. I cannot tell you how many relevant, lasting relationships I have built on the back of Twitter advanced search! Fun fact: Twitter is why I am working at MZ.

 

What personality/celebrity/influencer would you most like to have dinner with?

Anyone who knows me, knows I am a HUGE fan of our fearless leader, Shama. She is a pioneer of modern day marketing and is someone I’m sure I will always look up to. I take her up on every dinner opportunity to pick her brain on the future of digital marketing.

Ryan Holiday – His book “Growth Hacker Marketing” is epic and has influenced me in big ways.

Scott Harrison – I am inspired by his heart and would like insight into being a more caring and generous person. He is on another level.

Seth Godin– I respect him, admirably. I would like to get more insight on his blog and why he writes each piece as if it was his last.

Grant Cardone – Popular or not, I can’t deny he inspires me. He also uses Instagram Stories in a way that resonates – storytelling his message.