The Changing Face of Facebook Marketing – 5 Things you MUST Know

It seems like every day we wake up, Facebook has implemented a new policy or added a new dimension overnight. With almost 500 million users, it is truly turning into the ultimate powerhouse. Mark Zuckerberg, founder of Facebook, has even revealed plans for Facebook to hit 1 billion users by targeting countries where Facebook isn’t yet as infiltrated – countries such as Korea, Russia, and Vietnam. With more users, more features, comes greater opportunity to leverage Facebook for marketing purposes. Here are the top five things you need to know about Facebook marketing. 1) Facebook Fan Page Admin Rule – Previously, if you created a Fan Page using your profile (you have to have a profile to create a page), you were the default Admin – forever. You could add more administrators, but you couldn’t disconnect the page from your profile. Now, it doesn’t matter who creates the page. You can hand it over to anyone at anytime. This is great news if you had an intern or an ex-employee create the page. They can hand it over to anyone at any time. The downside? Just because you are a creator of the page doesn’t mean you can’t be booted….

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